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ProductsT-Rank has three network analysis products; Bizrank, Facerank and Theme Analyzer.
Bizrank Bizrank is a product for analyzing and visualizing business networks. The product is useful for business catalogues, and for other providers of business information for credit, marketing and purchasing decisions. The basic functionality of Bizrank is the ranking of each member of a given business network. The Bizrank of a person is a number that illustrates the authority or influence of that person, based on his position in the network. The Bizrank product also illustrates why a person has that Bizrank, by listing his most important business connections (other members) and his most important roles (a list of roles in companies). Bizrank is important in research--when you look at a new company, the Bizrank of the CEO and the board of directors will give you the network authority of the key persons. Shortest-path is a functionality which visualizes the path between two members of the business network. This is interesting functionality in both research and prospecting. If you want to contact the top management of Telenor, you will be able to answer questions like “What is the shortest-path between yourself and the relevant person?” Other standard functionalities are clustering and HotSpots, please read "About T-Rank". In addition to the standard functionality, Bizrank technology can be used to implement customer specific functionality, both customer specific analysis and customer specific networks. Bizrank can work as an integrated part of existing tools for analysis, for example credit rating tools. Facerank Facerank is a product for analyzing and visualizing social networks. This product is useful for community services, mobile operators, or other services where the customers have a social relationship with each other. As with Bizrank, the basic functionality of Facerank is the importance ranking of each member of a social network. The Facerank of a member is a number that illustrates the importance of that member, based on his position in the network. The links in the network (the relationships) can be one of the following (or a combination): friendships (like “Facebook friendships”), communication (messages or phone calls), or interaction (one member sends gifts to another, or writes on another member's wall). The value of Facerank is as an aid for both implicit or explicit marketing, and for the prevention of churn. Facerank is a tool that lets you direct your marketing resources towards the right members, in order to maximize the indirect positive impact of change in user behavior (eg, product purchase), and to minimize the indirect negative impact of churn. We have seen empirically that high Facerank is strongly correlated with high influence in the social network. Thus, Facerank scores are a useful tool for all kinds of social network services. Facerank can also be used as an incentive mechanism, where members know their own Facerank scores, and have incentives to increase their score by increased connectivity and activity. This mechanism can motivate members to act in a way that makes the service better for other members. Theme Analyzer Theme Analyzer is software module for enterprise search. This product is useful for enterprise search customers with large unstructured document sets. Theme Analyzer can easily be integrated with leading search platforms, such as FAST, Solr (Lucene) and Exalead. Theme Analyzer is a module for enhancing the experience of relevance for the user. Theme Analyzer improves both the ranking of the search results in hit lists, and navigation within the document set. Furthermore, Theme Analyzer gives an excellent solution for clustering hits into themes. Our clustering solution gives users a better overview of the themes that are present in search results, which in turn allows for very effective and satisfying navigation and drilldown. Theme Analyzer may be applied to information domains which lack hyperlinks. In such domains, before T-Rank, link analysis was impossible. For every information domain where search is needed, our novel link-building technologies allow for new and effective ways to support navigation, from one document to another, toward the desired information. |
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